You’re invited to join Yarrow Magdalena for the second in a three-part series on digital strategy for creatives on Tuesday evenings.
Each session starts with a beginner-friendly, interactive presentation followed by Q&A time.
You’re welcome to join if you’re new to digital strategy or if you have been working on this for a few years, but feel that you’d like more structure, inspiration and longevity in the process.
By the end of the series you’ll have a clear idea of what you want to prioritise in 2024, the tools and platforms you will use and the ideas you want to share.
In this session, we’ll look at building a newsletter list – why it matters, how to set it up, how to grow it and how to get into a good routine to help you regularly send your newsletter to people excited to hear from you.
You will get an overview of the different options from Mailerlite to Substack, understand how to make the right choice and integrate your opt-ins and welcome emails.
Having a clear and doable newsletter strategy will help you find more success in your launches and sales and feel more independent from social media.
There will be a £5 charge per workshop. The workshop content will be recorded and made available for those who cannot attend.
Yarrow is a web designer & small business mentor based in Scotland. They bring over ten years of experience in digital strategy and love supporting their clients in building honest, sustainable and eco-friendly platforms to reach the right people. You can find out more at