Adding a social purpose to your existing business
Join social enterprise expert and CEO of Future Economy Company, Rachael Brown for a mind and heart inspiring talk about building social purpose into the framework of your existing business without derailing your focus.
The future is certainly that every business will be expected to have a social purpose within its model – customers are demanding it, so get ahead of the curve with some considered adjustments and a relevant value-driven strategy. During this session, we’ll look at how you can become a more responsible, socially focused business without endangering your profit margin or deviating from your core business.
- Understand your companies core values and the impact they have
- Explore areas for improved social responsibility
- Understand the impact you are making
- Discover your new story with social impact at its core
Who it’s for
- Any existing creative business owner looking to add social purpose to their business
- 6.30 - 7.00
- Check-in, mingle
- 7.00 - 7.45
- Session starts
- 7.45 - 8.00
- 8.00 - 8.30
- RachaelChief Executive, Future Economy Company
Force for good, Rachael Brown is Chief Executive at the Future Economy Company where she works to support and empower creatives and social enterprises. She previously spent over a decade at Impact Arts and has worked on joint ventures with the Scottish Government and leading agencies including Creative Scotland and Scottish Enterprise. Rachael’s experience and knowledge are extensive, and her passion for business and cultural, creative arts is infectious.
Rachael is also the Social Entrepreneur in Residence with Social Investment Scotland. She completed Entrepreneurial Scotland’s Saltire Fellowship programme in 2015 and was nominated for Rising Start of the Year by Entrepreneurial Scotland 2017 and 2019 voted by peers in the Scottish Ecosystem as Can Do Convener.