Collaboration is both incredibly rewarding and one of the least understood creative and business interactions. It creates an opportunity for genuine exchange between individuals, organisations, different disciplines and sectors. It expands our reach, provokes our imagination, maps new paths, creates unexpected and engaging outputs and is one of the most effective ways to develop as an individual and a business.
It’s also extremely easy to do badly.
Healthy, impactful collaboration requires boldness, vision, commitment and a willingness to explore and be vulnerable in pursuit of something bigger than anyone collaborator.